SENIOR DESIGNER
Social Media, Email, UI/UX
SUMMARY
Improved digital user experiences through web UI design while maintaining brand integrity. Boosted CTR and open rates 6x with engaging email campaigns. Enhanced visibility with social media graphics and elevated marketing through product photography and video editing.
CHALLENGE
Thirty-One leadership sought a more efficient and cohesive approach to designing weekly website updates. They requested a structured system to reduce inconsistencies in layout and design, which previously required excessive time and effort to create new elements from scratch.
MY APPROACH
A collection of wireframe containers was developed to streamline the process of designing weekly website updates. This initiative involved researching a variety of websites to analyze their layouts and identify effective design elements. Insights from this research informed the creation of adaptable container options tailored to the website's needs. The resulting collection provided a flexible foundation, enabling the incorporation of effective designs that could be customized seamlessly for each update.
